Advertise on Hamuniverse.com!
should you advertise here? Simple answer...targeted ham radio
See "yellow" tables down the
page for ordering and pricing if you are in a hurry!
if this page seems a bit long, but we want you to know exactly what
you are getting when you advertise on Hamuniverse.com and with no
We now offer text linking! See details
is a general Ham Radio Information web site tailored to ALL classes of ham
radio operators worldwide. It has a targeted audience for
any business (commercial or individual) dealing with ham radio,
shortwave, or most any radio communications related
products. Since the year 2001,Hamuniverse.com has received
over 26 million page
views and it's worldwide viewer exposure is increasing
daily. Hamuniverse.com is seen and used by Amateur Radio Operators,
antenna builders, shortwave radio fans, scanner buffs and many others
interested in the world of radio communications.
Projects" page alone has averaged about 1,000,000 page views per year since 2001! Your ad on
the "Antenna Projects" page will be seen thousands of times per year
(actually 100's of thousands) by targeted viewers!
We DO NOT rotate ads. Your ads are
always visible on the page in the same location each time
the visitor comes back....repeat....we do not rotate your
ads with others!
Comparing our site with those who rotate
According to our test research, most of the other ham
radio sites display your ad about 1 time out of 50 to
60 page loads (depending on the number of ads they share in the
same space), which equals about 20,000 displays of your
ad out of 1,000,000 page loads as an example. (The ratio is the same
using 20,000 and 1,000,000.)
If you were advertising on
Hamuniverse.com, your ads could have been displayed.....1,000,000,
times! Said another way, if your page was seen on their site 1000 times,
on Hamuniverse.com, it could have been seen 50,000 times!
happened to those other 980,000 pages in the 1 million page view
example above that were viewed by hams? Simple, your ad was not
displayed! The other sites were showing another company ad and not yours!
With the other major ham radio sites, your dollars are used to play
Hamuniverse.com contains hundreds of pages that
are linked to from many thousands of ham radio web sites from
around the world!
We have a major number of "newbies" who visit the
site to get the valuable information they want and need that they can't
seem to find easily on the "other" web sites. We also
have a large amount of viewers that are asking questions and getting
answers, that they can't find elsewhere easily...and they keep coming back for more!
be found easily by searching on Google using the words, ham radio information or amateur radio information, hf
antenna projects, ham radio antennas,
ham radio antenna projects and many more search
terms related to ham radio and radio communications.
attraction is our antenna projects page along with other pages that
are almost as popular.
We have projects and articles from
many published authors including a full online book about basic
antennas that is loaded with information and we are constantly adding new
pages loaded with information for hams of all classes.
Just do a search on Google for hf antenna projects, ham
radio antennas, antenna projects or
most any combination of those terms and you will see that we are listed on
the first page of Google results and usually within the top 1 to 5 on the
If a new ham or more experienced ham is looking
for such things as, ham radio information, ham radio license
information, hf antenna projects, 2 meter antenna projects, as search
terms in Google, chances are he will find on the first page of the results
with one or more result links listed that direct him to a page on
Contributors and authors to our antenna projects and
other articles are from around the world!
So you can see that
Hamuniverse.com over a period of years has grown and become very popular.
No, it does not have the numbers that eham or QRZ have, but it
provides entirely different CONTENT and INFORMATION they don't have that
is easy to find!
Hamuniverse.com is NOT a member only type web site. It
is free to anyone, especially Amateur Radio Operators or those interested
in Amateur Radio and radio communications. You will also notice that there
are NO LOGINS! Hamuniverse.com is totally 100% free access to
If you are in the business of selling antennas, antenna
supplies, ham radio equipment and related products that may be of interest
to the ham radio operators or others with an interest in radio
communications, you should get much more exposure to your products and
services by advertising on the Hamuniverse antenna projects page
along with any other ham radio related products that would be appropriate
on other pages on the site! The viewers of
Hamuniverse.com come here for specific information and not just to check a
call sign or classified ads!
So if you are interested in
putting your advertising on Hamuniverse.com to help increase YOUR exposure
to more viewers and prospective customers...then read on!
website page layout
This web page is our standard format
layout page that would contain advertising. Most of our pages
are "layed out" almost identical to this one.
It is designed to expand
in most browsers and display the most popular screen resolution, 1024 X
768, and should appear the same on most browsers.
this page in 1024 resolution and many other resolutions should "fill
up" the entire width of the page and not just a small portion in the
Where is advertising placed on the
You should see on the left
and right upper sides of this page, columns that normally contain the
navigation portion along with advertising. Your ads will appear either in the right or left side columns or at the
top or bottom center of our standard pages depending on the type and
size of ad space you use and the number and order in which the ads
are posted by other advertisers.
There are 4 types
of "fixed" ads and placement including our NEW TEXT LINKS that
we offer on Hamuniverse.com. Remember....we
DO NOT rotate your ads with others!
Pricing below for Antenna Projects
page only. Contact us for pricing on other pages.
NOTE that all ads placements and text
linking are first come, first served!
#1 ad type. At or near the TOP
of the page beside Logo
per month - Minimum 8 months - Total $100.00 (The antenna
project page has averaged about 1 million views per year) www.hamuniverse.com/antennas.html
468 x 60 ad banners like example
above (at top of page on the right side of the Hamuniverse logo in
the "black space" OR at top (upper) center section of main page
content at our discretion. First come first
served. If an ad space is already in use, yours will
go under it in an appropriate location meaning that if the very top space
is taken, your #1 type ad will go down in the "content" section near the
top of the page at a location that blends well with the other content in
that section. This text that you are reading is considered in the
"content" of the page.
Ad space is NOT
shared or rotated with other advertisers! We do not rotate your
ad with other advertisers! Due to limited space
on the "top" portion of the page, you may have to decide on a different ad
Your ad must be no larger than 468 x 60 like the example
#2 ad type. At
or near the bottom of page
$7.50 per month - Minimum 8 months
- Total $60.00
(About 1 million ad views per year) This is our least
expensive ad space but it's location does not have the "visibility" as the
Same size as 1# above. 468 x 60 ad
banners like the one above located at or near the bottom of the page
is NOT shared or rotated with other advertisers.
#3 Standard size fixed ad
type. Fixed Right or Left
Column 115 X 90 (ORDER
Minimum 8 months
Total $340.00 (Other
sites charge as much as $995.00/month!)
(The antenna project
page has averaged about 1 million ad views per
Your ad is placed in a fixed position
on the right or left side column area at or near the top of the body
of the page usually before the "fold", (before the page has to be
scrolled down). This placement area has been determined by Google to
be the "best" location on a web page due to the way most people "read" or
scan a web page from left to right!
Ad banner placement at the top
of the page columns on the right or left would depend on a first come first serve basis, meaning, when the top
existing ad expired, the one under it would move up to the top and the one
that was in it's place would also move
The #3 ad is placed in the
MAXIMUM EXPOSURE AREA on the web page and according
to research is the first area on the page the reader's eye sees when he
starts to read the page from left to right.) The ad
space is NOT shared with other advertisers and is not rotated with other
ad (Our Premium best value ad space) ORDER
(Width and height, 150 X
270, expanded for greater ad content and exposure.)
This is our
premium and best value ad space with maximum exposure in the best page
It is placed in upper left or upper right section of
the page just like the ad in the upper left corner of this page. It is not
placed in the "body content" of the
$32.50 per month - Minimum 8 Months - Total
projects page has averaged about 1 million ad views per
Your ad is NOT shared in a rotating basis with other
This is our PREMIUM
EXPOSURE! The most value for the dollar.
It is placed on the
upper left or right most visible part of the page along
with other ads.
(Left OR right column block style banner in
the 150 x 270 format.
Your ad is placed on the left or right page
column area with other company ads either above or below
yours...sorry...no choice...first come...first served. If you are the
first in line, your banner is at the top of the column.
If you are not familiar with
"text links or text linking", this is really a simple an
inexpensive concept for website advertising. You simply pay for the
use of a word or words (keywords) found in an article on a Hamuniverse.com
web page that relates directly to your website products that
the reader of a page sees and clicks on to take them to your website
for more information.
An example of using "text links"
would be like this:
If your website
products are related to "ham radio" then a text link using the words
radio" that is already placed within a page on
Hamuniverse.com would contain an underlined and embedded link that the
reader clicks on and he would be taken
directly to your website!
The link would look
something like the paragraph below in a sample example from a "page" on
Hamuniverse.com which would be replaced with your website url:
"Many times ham radio operators tend to get into antenna building
in a big way. Antenna building is a
very inexpensive method of getting your station on the air and with
antennas that can outperform their expectations!
some test equipment such as swr
meters, some coax, or ladder line, a bit of
wire and of course a
good hf or vhf/uhf transmitter."
(Note that in the paragraph above, only the first 3 links are active for
So by looking
at the "blue" underlined links in the example
above, you can see that in that single paragraph that there are many
opportunities (ham radio, antenna building, test equipment, swr meters,
coax, etc) "words" that can be used for linking to your ham radio
products on your website!
website is related to QSL cards, shortwave listening, antennas, ham
radio supplies, kit building, or whatever its main category or product,
then all you would have to do would be to place your "text link/s" within that particular page
content to help your site get more traffic. As of this writing,
there are hundreds of pages on Hamuniverse.com to choose from
and thousands of keywords from which to choose!
If you would like
to see just how this would work for your website and its products, then
use this search function below to search Hamuniverse.com using your
particular key words for the products you want to promote and use as
Just plug them into the search window and click
search...if they come up in the list of results in bold type, (see
the individual page links listed) and are not already linked to another
page or website, they are available to you!
information for text linking!
Single Page Text
(Your choice of specific
"unused"keywords on single page)
One Year Minimum - $100.00 - One link per single page
6 Months - $75.00
- One link per single page
one link same page, same wording - contact us for
PayPal account is n4ujw AT hamuniverse.com to order.....
(Remove the AT
and replace with @ and close spaces)
email to us explaining what you want after making payment!
us via email if you have questions...same email address as above!
Keywords are first come first served.
You can not use keywords that are already "taken"
by others on same page.
Note also that upon approval by us, you
can add your text link/s to short sentences that you provide to us that
are added to the page/s you choose that blend in (are
relevant) with the existing content of the
We try to limit a maximum of 3 paid ads on the
left to prevent the navigation section from being "off screen" and
below the "fold" when first viewed. So if your ad is the fourth one in
order as received, it may be positioned on the top right of the page
column depending on sizes of others, the next ad in line is positioned in
the upper right side of the page column and from that point on down the
right side of the page in the order they were received. Again, first
come, first served.
As other company ads expire, yours will be moved up
higher on the page.
Each successive ad posted after yours will be
on the right hand side under it and will be always be posted under the one
above it. Again, as ads expire, yours will move closer to the top of the
page regardless if it is a #3 or #4 ad type.
(See upper left navigation
bar and right side on this page for an example of ad
These positions on a web page have maximum exposure for your advertising
They doe not rotate with others.
ad remains fixed in that position and is seen with EVERY PAGE
Many regular viewers of a web page will
get accustomed to it being there and remember the location of your ad
and actually LOOK for it!
This increases your "brand" exposure
and usually gets the best results for your company compared to
the banner ads on the top or bottom of
Why don't we "rotate" ads with other advertisers in the same
Easy answer.....We have ran many tests on other ham
radio websites looking at the number of times one particular advertiser
was visible on the page when it was "rotated" with other advertisers.
We found after simulating multiple page loads,
the ad appeared only randomly or was only visible by the reader 1 out
of about 60 or 70 page loads! In other words, the
other sites rotate your ad with others so yours will not be seen all the time with each page load or visit. It is NOT
visible all of the time like ads on
So although you
are paying top dollar for your ad on those larger websites, your ad is not
getting displayed ALL THE TIME and you are playing Russian Roulette with
your advertising dollars! Odds are
that if you go to that site you are presently advertising on, you WILL NOT
see your ad if it is rotated with others! Go see what I mean! How many
people do you know that would just sit there reloading a page 50 times or
more, just to see your ad?
you accept Animated ads?
Yes but read more.......
As an added
note, according to many experts who have studied the long term habits of
web surfers, most people tend to "turn off mentally" or ignore moving or
flashing ads instantly out of the corner of their vision....in other
words, anything moving on the page is considered an advertisement to many!
The static ads that have fixed content
within them will be looked at more times and
longer than the same size ad that
has moving (animated), flashing content. This is why most people tend
to look at static ads more closely than animated ads.
If you have ever
visited a web page with multi moving ads, animations, flashing words,
popups, animated banners, etc, it can become a very "busy" and
distracting web page to your eyes and soon you get frustrated trying
to find anything on it and you move on to the information on that page
that is being "still" so you can look at it...or worse case...go to
another web site! However, hams are always looking for new products, so as
a general rule, they may look at moving ads longer than the
regular non-ham visitor. Sure, those flashy animations may get your prospective
customer's attention, but not for long unless they are really
interested like lots of hams are. This choice is up to you.
(Remember, some of the viewers
out there are on dialup connections.)
Your animated ad file size
download to their web browser will usually be larger than a fixed ad,
it takes longer to "load", and the viewer may miss it.)
banners are accepted but they are not the most effective compared to Fixed
How will my ads be linked to my web site?
All ad types above are directly linked to your site by
a simple click of the mouse on your ad. If your web site is www.whateverwhavever.com as an example, that url is
embedded within your ad so when the visitor clicks on your ad, he is taken
directly to your web site.
If I want other size ads, can
this be done?
Yes in most cases. We
will be happy to work with you, sometimes additional charges may have to
be made depending on the situation, web page design and your
requirements. Please state the page (url) on
which you would like your ad placed, exactly where on the page and
the length of time you wish it to run.
Can I advertise for shorter or longer times than you have
listed on your advertising page?
Yes. We can work with you in
most cases. Email us with questions! See email address
How do I order my advertising and how do I pay for
it? SEE ORDER BUTTONS BELOW. In some cases we will honor other
methods of payment than listed below. Contact us. Text linking can be
ordered separately..see instructions below.
Can I have a "PopUp" ad......NO!
Most web page visitors hate Popups and have their popup blockers
turned on...so don't ask!
How can I track the results of my
Sorry, we do not offer any tracking of your
ads. Ad tracking numbers can vary greatly do to differences in tracking
software between companies and web hosts. We have tried many,
and no 2 different tracking methods report the same results when
compared with each other on the same ad.
You can check your server or website statistics log for
visitors coming from our site to
yours (just look for the url
http://www.hamuniverse.com/addpagenamehere.html in your stats),
and of course we can
not guarantee "clicks" or sales for you. Only you and your
ad banners and products can do that. The number of visitors coming
from Hamuniverse.com to your web site would depend on internet traffic,
time of day, week, etc, which is beyond your or my
Remember, you are "renting ad
space" not buying sales!
If you don't have a good web site statistics "counter" we
recommend you try StatCounter. They do have a free plan or a more advanced
premium plan. It works great as designed. www.statcounter.com. This is
what we use here for our
Advertising Price structure now including
Yes you read that correctly! See
bottom of page for information!
The pricing structure below is for ads on the "Antenna
(http://www.hamuniverse.com/antennas.html) Contact us for pricing on other pages.
ORDERING, STANDARD AD BANNER TYPES AND
At or near
468 X 60
At or near Page Bottom
Fixed Right or
115 X 90
Minimum 8 months
Payable by PayPal
Minimum 8 months
Minimum 8 months
(When comparing our prices, other ham radio related
sites charge as much as
|Our Best Value ad banner
#4 Premium Expanded
Left or Right Column Page Top!
$65.00 per month
Minimum 4 Months
Lots more ad space for
$995.00 per month for Fixed
(Prices effective until
further notice, are subject to change, and payable in advance, using
the PayPal buttons above or other method approved by us.
ads placed on the website are non-refundable.)
Immediately after you place your order
above, send us your text link info, ad banner in gif or jpg
format in an email to, firstname.lastname@example.org
Subject: Attention Don, Site Advertising
Please include your company name and
contact person's name and email address within your email along with a
copy of the ad banner or text link info you wish placed on
Hamuniverse.com and confirm the type of ad, duration purchased, it's
page and location expected, it's link address to your
web site, and any other details you may wish to ad.
If you are
ordering "text linking", then you must specify the exact page url, page
title, exact location within the content of the page, what paragraph,
sentence, and exact wording you wish to place your text link into. In
most cases we do not allow you to change the original wording on any page
We will in turn, confirm your order,
check for accuracy, and give you the details of when the ad will
be placed on the web site via a return email. Remember that we can not do anything without your received
ad and your paid order unless you have questions.
As you can guess, there is only enough "room" on a web
page for a certain number of ads without destroying the page layout and
creating nothing but a page of ads.
We will make every effort to place
your ads, (depending on ad type), "above the fold", which in web
terminology, means along the edges (left and right
columns), that are visible before the page is scrolled down upon
first loading in the browser. This of course will vary depending on the
page resolution the viewer is using which is beyond our control and
depending on the number of ads on a page, this may sometimes not be
possible. Text ads can be placed just about anywhere on the web pages
except in the navigation links, or other ads. If you have more questions
please email us at:
BARTER FOR AD
SPACE ON HAMUNIVERSE.COM!
BARTERING is a system of trading goods and / or services for
advertising time or space on our web pages.
For example, a hotel might
trade-out the value of one or two nights' stay to a newspaper in
return for the same value in advertising space.
Bartering is the trade
of goods or services of monetary value from one enterprise to
another, without the transfer of payments. Many
internet businesses are trading their products and services, to avoid
payments and / or to stimulate demand, at the early stages of their life
cycle. This has also become common practice for the trade of banner
advertisements on the internet for products of equal value. Barter
exchange enables small advertisers with limited budgets to exchange their
products and service for advertising space, but large enterprises are also
involved in this practice.
Bartering was the means of exchange
between traders and customers in markets, before money was developed, so
is closely associated with very early market development! In the early
model, money was developed to make markets more liquid, with the internet,
bartering is used due to the lack of liquidity of many internet
Interested? Read on.....
Trade your products or
services for advertising space including text ads on
You read that correctly!
advertising budget is too "short" or maxed out with too much month
left at the end of your advertising dollar, and you have products and
/ or services to spare, then we offer an excellent method of
"payment" in exchange for advertising space on Hamuniverse.com that should
make everyone happy!
Here is how it
You and I, will simply come up with an
estimated "value" in dollars for your product or service in payment
(trade), for our advertising space or text links for your ad!
Simple as that. No money is exchanged, only our ad space in trade for your
product or service.
If we have more direct access to your products
using this barter method, this will help us to form our own opinion of
your products rather than doing the time consuming research we would
ordinarily do. Due to the popularity of Hamuniverse.com, we get
many emails from all classes of hams wanting our
recommendations on everything from antennas to radios and other
related ham radio equipment so if we have personal experience with a
product using the barter method, we are very likely to recommend it if we
After we reach a fair trade amount agreement for
your product of service in trade for ad space or text link, you simply
ship it to me at no cost to me for the product or shipping, then I place
your ad on the page or pages on Haminiverse.com for the length of
time we agreed upon in an email. The email confirming the
agreement would be the "agreement" between you and me, Don Butler,
N4UJW, Hamuniverse.com. Once your product arrives at my location,
your ad will be immediately posted on the site within a very short
An Example: You would like a Fixed
ad on the Antenna Projects page running for the standard period. This
would normally be priced at $340.00 for the ad space. You have an
Icom IC-V8000 new in the box and your normal
selling price is $200.00. You throw in another product (as close
as you can get), that totals $140.00 at your selling
price to come close to $340.00 for trade for the ad
space....You contact me telling me what you want to "trade"....I agree in
an email, you send the product/s to me, you pay the shipping,
and you get your ad! No money changes hands. Since you are probably a
dealer, you come out on the best end of the deal due to YOUR COST in
the product/s! This type of "payment" gets you the exposure on
Hamuniverse.com and allows us to get a bit more "hands on"
experience with your products. No used or "returned"
products accepted. Must be new in the factory packaging. However, we can
bend the "rules" from time to time, our choice, depending on what you have
to trade and our
Another example: You would like to have a Top Banner ad which is priced at $60.00
for the ad. You realize you have a couple of 4:1 baluns or an antenna that
about equals our ad price with YOUR SELLING price. Let us
know what you have...
Getting your ad on Hamuniverse.com may be
easier than you think!
Contact me, (Don
Butler, N4UJW), at
hamuniverse.com if you wish to do some "tradin". We can work with you using the "barter"
system to both of our advantages!
We will do everything within our
power to please!
Hamuniverse.com reserves the right to
refuse advertising from any source and prices are subject to
Prices effective 11-17-2012