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Advertise on Hamuniverse.com! Why
should you advertise here? Simple answer...targeted ham radio
viewers!
See "yellow" tables down the page
for ordering and pricing if you are in a hurry! We apologize if
this page seems a bit long, but we want you to know exactly what you are
getting when you advertise on Hamuniverse.com and with no
surprises!
Hamuniverse.com is a general Ham Radio Information web site
tailored to ALL classes of ham radio operators worldwide. It has a
targeted audience for any business (commercial or
individual) dealing with ham radio, shortwave, or most any radio
communications related products. Since the year 2000,
Hamuniverse.com has received over 12 million page
views and it's worldwide viewer exposure is increasing daily.
Hamuniverse.com is seen and used by Amateur Radio Operators, shortwave
radio fans, scanner buffs and many others interested in radio
communications.
Our "Antenna Projects" page alone averages
about 1,000,000 page views per year! Your ad on
the "Antenna Projects" page could be seen about 1,000,000 times per year
by targeted viewers! We DO NOT rotate ads. Your
ads are always visible on the page in the same location
each time the visitor comes back....repeat....we do not rotate your ads
with others!
Comparing
our site with those who rotate ads! According to our test research, most of the other ham
radio sites display your ad about 1 time out of 50 page
loads (depending on the number of ads they share in the same space),
which equals 20,000 displays of your ad out of 1,000,000 page
loads as an example. (The ratio is the same using 20,000 and
1,000,000.)
If you were advertising on Hamuniverse.com, your
ads would have been displayed.....1,000,000,
times! Said another way, if your page was seen on their site 1000
times, on Hamuniverse.com, it would have been seen 50,000 times! What
happened to those other 980,000 pages in the 1 million page view
example above that were viewed by hams? Simple, your ad was not
displayed! The other sites were showing another company ad and not yours!
With them, your dollars are used to play Russian
Roulette!
Hamuniverse.com contains hundreds of pages that
are linked to by many thousands of ham radio web sites from around
the world!
We have a major number of "newbies" who visit the site
to get the valuable information they want and need that they can't seem to
find easily on the "other" web sites. We also have
a large amount of viewers that are asking questions and getting answers,
that they can't find elsewhere easily...and they keep coming back for
more! We can be found easily by searching on Google using the
words, ham radio information or
amateur radio information, hf antenna projects, ham radio
antennas, ham radio antenna projects and
many more search terms related to ham radio and radio
communications. Our main attraction is our antenna projects page
along with other pages that are almost as popular. We have
projects and articles from many published authors
including a full online book about basic antennas that is loaded with
information and we are constantly adding new pages loaded with information
for hams of all classes.
Just
do a search on Google for hf antenna
projects, ham radio antennas,
antenna projects or most any combination
of those terms and you will see that we are listed on the first page of
Google results and usually within the top 1 to 5 on the results!
If
a new ham or more experienced ham is looking for such things as,
ham radio information, ham radio license information, hf antenna
projects, 2 meter antenna projects, as search terms in Google,
chances are he will find on the first page of the results, one or more
pages that direct him to a page on Hamuniverse.com!
Contributors and authors to our antenna
projects and other articles are from around the world! So you can
see that Hamuniverse.com over a period of years has grown and become very
popular. No, it does not have the numbers that eham or QRZ have, but
it provides entirely different CONTENT and INFORMATION they don't have
that is easy to find! Hamuniverse.com is NOT a member only type web
site. It is free to anyone, especially Amateur Radio Operators or those
interested in Amateur Radio and radio communications. You will also notice
that there are NO LOGINS! Hamuniverse.com is totally 100% free access to
all.
If you are in the business of selling antennas, antenna
supplies, ham radio equipment and related products that may be of interest
to the ham radio operators or others with an interest in radio
communications, you should get much more exposure to your products and
services by advertising on the Hamuniverse antenna projects page
along with any other ham radio related products that would be appropriate
on other pages on the site! The viewers of
Hamuniverse.com come here for specific information and not just to check a
call sign or classified ads!
So if you are interested in
putting your advertising on Hamuniverse.com to help increase YOUR exposure
to more viewers and prospective customers...then read on!
--------------- About our
website page layout
This web page is our standard format
layout page that would contain advertising. Most of our pages
are "layed out" almost identical to this one. It is designed to expand
in most browsers and display the most popular screen resolution, 1024 X
768, and should appear the same on most browsers. Viewing
this page in 1024 resolution and many other resolutions should "fill
up" the entire width of the page.
Where is
advertising placed on the pages?
You should see on the left and right upper
sides of this page, columns that normally contain the navigation
portion along with advertising. Your ads will appear either in the right or left side columns or at the
top or bottom center of our standard pages depending on the type and
size of ad space you use and the number and order in which the ads
are posted by other advertisers.
There are 4 types
of "fixed" ads and placement that we offer on
Hamuniverse.com. Remember....we DO NOT rotate your ads
with others!
Pricing below for Antenna Projects page only. Contact us
for pricing on other pages.
NOTE that all ads placements are first come, first
served!
#1 ad type. At or near the TOP of the page
beside Logo (ORDER
BELOW)
$12.50 per month
- Minimum 8 months - Total $100.00 (about 1 million views per
year on Antenna Projects page) www.hamuniverse.com/antennas.html Example
> 
468 x 60 ad banners (at top of
page on the right side of the Hamuniverse logo in the "black
space" OR at top (upper) center section of main page content at our
discretion. First come first served. If
an ad space is already in use, yours will go under it in an appropriate
location meaning that if the very top space is taken, your #1 type ad will
go down in the "content" section near the top of the page at a location
that blends well with the other content in that section. This text that
you are reading is considered in the "content" of the
page. Ad space is NOT shared
or rotated with other advertisers! We do not rotate your ad with
other advertisers! Due to limited space on the
"top" portion of the page, you may have to decide on a different ad type
#. Your ad must be no larger than 468 x 60 like the example
above!
#2 ad type. At
or near the bottom of page
(ORDER
BELOW) $7.50 per month - Minimum 8 months
- Total $60.00 (About 1 million ad views per year) This is our least
expensive ad space but it's location does not have the "visibility" as the
others. Example > 
Same size as 1# above. 468 x 60 ad
banners like the one above located at or near the bottom of the page
content. Ad space
is NOT shared or rotated with other advertisers.
#3 Standard size fixed ad
type. Fixed Right or Left
Column 115 X 90 (ORDER
BELOW) Example:
$42.50 per
month Minimum 8 months Total $340.00 (Other
sites charge as much as $995.00/month!) (About 1 million ad
views per year)
Your ad is placed in a fixed position
on the right or left side column area at or near the top of the body
of the page usually before the "fold", (before the page has to be
scrolled down). This placement area has been determined by Google to
be the "best" location on a web page due to the way most people "read" or
scan a web page from left to right! Their placement at the top of
the page columns on the right or left would depend on a first come first serve basis, meaning, when the top
existing ad expired, the one under it would move up to the top and the one
that was in it's place would also move
up.
The #3 ad is placed in the
MAXIMUM EXPOSURE AREA on the web page and according
to research is the first area on the page the reader's eye sees when he
starts to read the page from left to right.) The ad
space is NOT shared with other advertisers and is not rotated with other
ads!
#4 EXPANDED
ad (Our Premium best value ad space) ORDER
BELOW (Width and height, 150 X
270, expanded for greater ad content and exposure.) This is our
premium and best value ad space with maximum exposure in the best page
location area. It is placed in upper left or upper right section of
the page just like the ad in the upper left corner of this page. It is not
placed in the "body content" of the
page.
Example:
|
#4 ad Your content
here! 150 x
270 |
$32.50 per month - Minimum 8 Months - Total
$260.00 (About 1 million ad
views per year)
Your ad is NOT shared in a rotating basis
with other companies! This is
our PREMIUM AD...MAXIMUM EXPOSURE! The most value for the dollar. It is
placed on the upper left or right most visible part of the
page along with other ads. (Left OR right column block
style banner in the 150 x 270 format.
Your ad is placed on the left or
right page column area with other company ads either above or
below yours...sorry...no choice...first come...first
served.
Ad layout We try to limit a maximum of 3 paid
ads on the left to prevent the navigation section from being "off
screen" and below the "fold" when first viewed. So if your ad is the
fourth one in order as received, it may be positioned on the top right of
the page column depending on sizes of others, the next ad in line is
positioned in the upper right side of the page column and from that point
on down the right side of the page in the order they were
received. Again, first come, first served. As other company ads
expire, yours will be moved up higher on the page. Each successive ad
posted after yours will be on the right hand side under it and will
be always be posted under the one above it. Again, as ads expire, yours
will move closer to the top of the page regardless if it is a #3 or #4 ad
type. (See upper left navigation bar and right side on this page
for an example of ad placement.)
These positions on a web page
have maximum exposure for your advertising
dollar! They doe not rotate with others.
The ad remains fixed in that position and is seen
with EVERY PAGE LOAD. Many regular viewers of a web page
will get accustomed to it being there and remember the location of
your ad and actually LOOK for it! This increases your "brand"
exposure and usually gets the best results for your company compared to
the banner ads on the top or bottom of a page.
Frequent Questions! Why don't we "rotate" ads with other advertisers in the same
ad space? Easy answer.....We have ran many tests on other ham
radio websites looking at the number of times one particular advertiser
was visible on the page when it was "rotated" with other advertisers.
We found after simulating multiple page loads,
the ad appeared only randomly or was only visible by the reader 1 out
of about 60 or 70 page loads! In other words, the
other sites rotate your ad with others so yours will not be seen all the time with each page load or visit. It is NOT
visible all of the time like ads on
Hamuniverse.com!
So although you are
paying top dollar for your ad on those larger websites, your ad is not
getting displayed ALL THE TIME and you are playing Russian Roulette with
your advertising dollars! Odds are that if you go to that site you
are presently advertising on, you WILL NOT see your ad if it is rotated
with others! Go see what I mean! How many people do you know that would
just sit there reloading a page 50 times or more, just to see your
ad?
Do you accept Animated
ads?
Yes but read more....... As an added
note, according to many experts who have studied the long term habits of
web surfers, most people tend to "turn off mentally" or ignore moving or
flashing ads instantly out of the corner of their vision....in other
words, anything moving on the page is considered an advertisement to many!
The static ads that have fixed content
within them will be looked at more times and
longer than the same size ad that
has moving (animated), flashing content. This is why most people tend
to look at static ads more closely than animated ads. If you have ever
visited a web page with multi moving ads, animations, flashing words,
popups, animated banners, etc, it can become a very "busy" web page
to your eyes and soon you get frustrated trying to find anything on it and
you move on to the information on that page that is being "still" so you
can look at it...or worse case...go to another web site! However, hams are
always looking for new products, so as a general rule, they may look
at moving ads longer than the regular non-ham visitor.
Sure, those
flashy animations may get your prospective customer's attention,
but not for long unless they are really interested like lots of hams are.
This choice is up to you. We do accept them!
(Remember, some of the viewers out there are on dialup
connections.) Your animated ad file size download to their web
browser will usually be larger than a fixed ad, it takes longer to
"load", and the viewer may miss it.) Animated banners are accepted but
they are not the most effective compared to Fixed
ads. How will my ads be linked to my web site? All ad types above are directly linked to your site by
a simple click of the mouse on your ad. If your web site is www.whateverwhavever.com as an example, that url is
embedded within your ad so when the visitor clicks on your ad, he is taken
directly to your web site.
If I want other size ads, can
this be done? Yes in most cases. We
will be happy to work with you, sometimes additional charges may have to
be made depending on the situation, web page design and your
requirements. Please state the page (url) on
which you would like your ad placed, exactly where on the page and
the length of time you wish it to run.
Can I advertise for shorter or longer times than you have
listed on your advertising page? Yes. We can work with you in
most cases. Email us with questions! See email form
below.
How do I order my advertising and how do
I pay for it? SEE FORM BELOW! In some cases we will
honor other methods of payment than listed below. Contact
us.
Can I have a
"PopUp" ad......NO! Most web page visitors hate Popups and have
their popup blockers turned on...so don't ask!
How can I track the results of my
ads? Sorry, we do not offer any tracking of your
ads. Ad tracking numbers can vary greatly do to differences in tracking
software between companies and web hosts. We have tried many,
and no 2 different tracking methods report the same results when
compared with each other on the same ad. You can check your server or website statistics log for
visitors coming from our site to
yours (just look for the url
http://www.hamuniverse.com/addpagenamehere.html in your stats),
and of course we can
not guarantee "clicks" or sales for you. Only you and your
ad banners and products can do that. The number of visitors coming
from Hamuniverse.com to your web site would depend on internet traffic,
time of day, week, etc, which is beyond your or my
control. Remember, you are "renting ad
space" not buying sales! If you don't have a good web site statistics "counter" we
recommend you try StatCounter. They do have a free plan or a more advanced
premium plan. It works great as designed. www.statcounter.com. This is
what we use here for our
pages!
-----------------------------
Advertising Price structure now including
BARTER! Yes you read that correctly! See
bottom of page for information!
The pricing structure below is for ads on the "Antenna
Projects" page. (http://www.hamuniverse.com/antennas.html) Contact us for pricing on other pages.
ORDERING, STANDARD AD TYPES AND
PRICES
|
#1 Banner At or near
page Top 468 X 60 |
#2 Banner At or near Page Bottom 468 X
60 |
#3 Banner Fixed Right or
Left Column 115 X 90 |
|
$12.50 per
month Minimum 8 months Total $100.00 Payable by PayPal
|
$7.50 per
month Minimum 8 months Total $60.00 Payable by
PayPal
|
$42.50 per
month Minimum 8 months Total $340.00 Payable by
PayPal
|
Our Best Value ad banner
offer!
#4 Premium Expanded
Banner! Left or Right Column Page Top! 150 x
270 $65.00 per month Minimum 4 Months Total
$260.00 Lots more ad space for
less!
|
#4 ad Your
content here! 150 x
270 | Example
| (When comparing our prices, other ham radio related
sites charge as much as $995.00 per month for Fixed
Ads)
(Prices effective until
further notice, are subject to change, and payable in advance, using
the PayPal buttons above or other method approved by us. All
ads placed on the website are non-refundable.)
Important
instructions! Immediately after you place your order
above, send us your ad in gif or jpg format in an email to, n4ujw@hamuniverse.com
Subject: Attention Don, Site Advertising
Banner. Please include your company name and
contact person's name and email address within your email along with a
copy of the ad banner you wish placed on Hamuniverse.com and confirm
the type of ad, duration purchased, it's page and location expected, it's link address to your web site, and any other
details you may wish to ad. We will in turn, confirm your order,
check for accuracy, and give you the details of when the ad will
be placed on the web site via a return email. Remember that we can not do anything without your received
ad and your paid order.
As
you can guess, there is only enough "room" on a web page for a certain
number of ads without destroying the page layout and creating nothing but
a page of ads. We will make every effort to place your ads "above the
fold", which in web terminology, means along the edges (left and right
columns), that are visible before the page is scrolled down upon
first loading in the browser. This of course will vary depending on the
page resolution the viewer is using which is beyond our control and
depending on the number of ads on a page, this may sometimes not be
possible. If you have more questions please email us
at:
n4ujw
at hamuniverse.com
BUT WAIT....THERE'S
MORE..... BARTER FOR AD
SPACE ON HAMUNIVERSE.COM!
Bartering
Definition
BARTERING is a system of trading goods and / or services for
advertising time or space. For example, a hotel might trade-out the
value of one or two nights' stay to a newspaper in return for the
same value in advertising space. Bartering is the trade of goods or
services of monetary value from one enterprise to another, without the transfer of payments. Many internet
businesses are trading their products and services, to avoid payments and
/ or to stimulate demand, at the early stages of their life cycle. This
has also become common practice for the trade of banner advertisements on
the internet for products of equal value. Barter exchange enables small
advertisers with limited budgets to exchange their products and service
for advertising space, but large enterprises are also involved in this
practice.
Bartering was the means of exchange between traders and
customers in markets, before money was developed, so is closely associated
with very early market development! In the early model, money was
developed to make markets more liquid, with the internet, bartering is
used due to the lack of liquidity of many internet
businesses.
Interested? Read on.....
Trade your products or
services for advertising space on Hamuniverse.com! You read that
correctly!
If your
advertising budget is too "short" or maxed out with too much month
left at the end of your advertising dollar, and you have products and
/ or services to spare, then we offer an excellent method of
"payment" in exchange for advertising space on Hamuniverse.com that should
make everyone happy!
Here is how it
works! You and I, will simply come up with a ruff "value" in
dollars for your product or service in payment (trade), for our
advertising space for your ad! Simple as that. No money is exchanged, only
our ad space in trade for your product or service. If we have more
direct access to your products using this barter method, this will help us
to form our own opinion of your products rather than doing the time
consuming research we would ordinarily do. Due to the popularity of
Hamuniverse.com, we get many emails from all classes of
hams wanting our recommendations on everything from antennas to
radios and other related ham radio equipment so if we have personal
experience with a product, we are very likely to recommend it if we like
it.
After we reach a fair trade amount agreement for your
product of service in trade for ad space, you simply ship it to me at no
cost to me for the product or shipping, then I place your ad on the agreed
page or pages on Haminiverse.com for the length of time we agreed
upon in an email. The email confirming the agreement would be the
"agreement" between you and me, Don Butler, N4UJW, Hamuniverse.com. Once
your product arrives at my location, your ad will be immediately
posted on the site within a very short period. An
Example: You would like a Fixed ad on the Antenna Projects page
running for the standard period. This would normally be priced at
$340.00 for the ad space. You have an Icom IC-V8000 new in the
box and your normal selling price is $200.00. You throw in
another product (as close as you can get), that totals $140.00 at your selling price to come close to $340.00
for trade for the ad space....You contact me telling me what you want to
"trade"....I agree in an email, you send the product/s to
me, you pay the shipping, and you get your ad! No money changes
hands. Since you are probably a dealer, you come out on the best end
of the deal due to YOUR COST in the product/s! This type of "payment"
gets you the exposure on Hamuniverse.com and allows us to get
a bit more "hands on" experience with your products. No
used or "returned" products accepted. Must be new in the factory
packaging. However, we can bend the "rules" from time to time, our choice,
depending on what you have to trade and our
agreement! Another example: You would like to have a Top Banner ad which is priced at $60.00
for the ad. You realize you have a couple of 4:1 baluns or an antenna that
about equals our ad price with YOUR SELLING price. Let us
know what you have...
Getting your ad on Hamuniverse.com may be
easier than you think! Contact me, (Don
Butler, N4UJW), at
n4ujw at
hamuniverse.com if you wish to do some "tradin". We can work with you using the "barter"
system to both of our advantages! We will do everything within our
power to please! Hamuniverse.com reserves the right to
refuse advertising from any source and prices are subject to
change. Prices effective 11-3-09 Copyright
Hamuniverse.com 2009 |
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